Well known broadcaster and former Tomorrow’s World presenter launches Switchover Help Scheme’s Helping Hand Campaign
Well known broadcaster and former Tomorrow’s World presenter Maggie Philbin was in Kent today (Thursday 19 April) urging everyone to lend a Helping Hand to make sure older and disabled people across the county know about the help they can get from the BBC-run Switchover Help Scheme in time for switchover.
Along with Digit Al, the familiar switchover mascot, Maggie and staff from the Switchover Help Scheme took to the streets of Tunbridge Wells to urge shoppers to tell friends, family and neighbours about the Help Scheme. Visitors to the town centre were encouraged to support older and disabled people by placing purple handprints on a giant pledge board, promising to lend their own Helping Hand.
The Switchover Help Scheme’s ‘Helping Hand’ campaign aims to make sure every eligible older and disabled person across Kent knows about the practical help they can get from the scheme to convert one of their TV sets to digital.
Commenting today, Maggie said: “Switchover is coming soon, and we have been in Tunbridge Wells today asking shoppers to give a Helping Hand and remind older and disabled people about the Switchover Help Scheme. You never know, you may be the one person that they trust to give them good advice.”
The campaign urges people to tell family, friends, and neighbours about the help available or assist them in calling the Help Scheme so that they can get the help they are entitled to.
Kathy Caton, Regional Manager for the Switchover Help Scheme, added: “Digital switchover is happening in the region from late May, and, even if you’re ready, you may have friends or neighbours who may be confused about what to do.
“The Switchover Help Scheme offers practical support to help older and disabled people convert one of their TV sets to digital. We can all lend a helping hand by making sure that older and disabled members of our community know about the help they can get from the Help Scheme.”